Fraud a new concern for online advertisers: illegitimate hits can be costly to companies.(Technology): An article from: San Diego Business Journal

Sunday, August 2nd, 2009 at 10:12 am  
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Internet puts another spin on marketing to generations: advertisers tap into telecommunications to reach Gen X and Y.(SPECIAL REPORT: Marketing and Promotions): … An article from: San Diego Business Journal

Sunday, August 2nd, 2009 at 9:55 am  
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Mastering Search Advertising: How the Top 3% of Search Advertisers Dominate Google AdWords

Thursday, July 16th, 2009 at 6:48 pm  
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Mastering Search Advertising: How the Top 3% of Search Advertisers Dominate Google AdWords
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Mastering Search Advertising shares insight and professional guidance from an expert Internet marketer on how to launch, manage and improve already-existing pay-per-click campaigns, providing an inside look into a largely undiscovered and exciting industry.Richard Stokes, founder of AdGooroo, a leading search engine intelligence company, has over 15 years of experience in advertising and technology management and includes real-life examples, case studies and charts that reveal not only the basics of creating a pay-per-click campaign, but also break down the intricacies of the process into simple, easy-to-understand steps that will help any business leader focused on achieving a world-class marketing strategy.... [Read More]
  

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