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Customers and markets identify needs and problems and companies design products and services to fill or solve them. While this relationship may seem straightforward, the development process in most companies is often a root cause for customer dissatisfaction and can lead to substantial waste throughout an enterprise. Mistakes made on the proverbial drawing board can have a significant impact on an organization for many years. Therefore, the application of lean thinking and detailed mapping to the development process is especially important, particularly when one considers the ever shortening product and service life cycle experienced in most industries. In Value Stream... [Read More]

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MARTIN PRING ON TECHNICAL ANALYSIS McGraw-Hill's Martin Pring on Technical Analysis series introduced individual investors to the value and legitimacy of technical analysis­­helped by the worldrenowned Martin Pring brand. Each book focuses on explaining and demonstrating one of the key tools of technical analysis, while the interactive CD-ROM/workbook format helps traders develop their technical analysis skills. The Martin Pring on Technical Analysis series is a compelling new chapter in supplying accurate, timely information to technical traders everywhere while, at the same time, introducing traders to the... [Read More]

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For home buyers and home sellers. Here is the first how-to that addresses the needs of both buyers and sellers, making it the perfect companion to the bestselling The Complete Idiot's Guide to Buying and Selling a Home. The buyer will depend on this guide to determine whether a house is worth buying. The seller will need it to determine which repairs are necessary before listing or signing anything. Readers will learn to troubleshoot all areas of a home, including its structure and foundation, windows and doors, plumbing, heating and air conditioning, insulation, electrical systems, and the roof, just to... [Read More]

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"If You Want to Learn All of the Most Powerful Traffic Generating Secrets That The Ultra Successful Website Owners Are Currently Using, Then You'll Want My Brand New Guide That Spills Their Traffic Generating Secrets..." Learn the Priceless "Behind Closed Doors" Traffic Generating Secrets That Can Increase Your Website Visitors By 25%, 55%, or More.Announcing “The Web Marketers Traffic Course: Your Guide To Traffic Generation. It’s My Plain English, Easy To Use -- But Powerful System Designed To Show You How To Create Massive Amounts Of Targeted Traffic For Your Website.Here's 15 Things That You Will Learn From This Power-Packed... [Read More]

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Escape the endless LTC marketing gimmicks by the so called experts and enjoy a real world selling approach from someone who's actually done it! Curt Vahle takes you from the lead card through to the sale and shows you step by step how to sell this most mysterious of insurance products. . .LONG TERM CARE INSURANCE!

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Learn the Art of Day Trading With a Practical Hands-On ApproachDo you want to be a day trader?Every day, millions of dollars change hands in the markets, presenting the perfect opportunity for people just like you to make significant money and profits through the art of day trading.But here's the question: is day trading right for you? And, if it is, how do you get started?In his new three-part guide, professional day trading coach Markus Heitkoetter lays out a simple, proven system for trading success. From the basic essentials of trading to the actual process of making money in the... [Read More]

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Fear short selling no more. Toni Turner will take you step by step through the process of selling short. Her systematic top down approach shows you how to pick the right stocks for selling short and it will prove to you that selling short is not as difficult or as scary as you may think.

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AdWords is unfortunately not as easy as many first-time users believe it to be. The cost of the learning curve can be pointlessly steep and even distort the marcom effort by giving a false mpression of the efficacy of AdWords as a marketing tool. Knowing the true skinny on AdWords is crucial before beginning to use this powerhouse channel.Author and AdWords management guru, Stephen Moss, and search marketing veteran and editor, Mark Brimm, put this 3-piece AdWords how-to series together to address the true need of a growing population of AdWords-using entrepreneurs, marcom soldiers and agencies who simply have no... [Read More]

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THE HOME INSPECTION BOOK is designed to serve as a learning tool as well as a reference guide. This professional guide is a comprehensive yet self-paced handbook covering both the practice and the business of home inspection addressing all the key areas associated with the business of home inspection in this rapidly growing profession. In addition, this handbook also takes you step-by-step through the entire process of home inspection following the most current guidelines established by the American Society of Home Inspectors (ASHI), the National Association of Home Inspectors (NAHI) and the National Association of Certified Home Inspectors (NACHI).